Mainland-licensed business based in Dubai, UAE

How Much Does It Cost? Dubai Software Pricing Guide

Real starting prices for websites, mobile apps, AI automation, chatbots, e-commerce, and DevOps in the UAE — and an honest explanation of what moves the number up or down. Every project ends in a fixed written proposal, so the price you approve is the price you pay.

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Software Development Pricing in Dubai: The Honest Version

Most agencies in Dubai publish no prices at all, which forces you into a sales call just to learn whether a project is in budget. Atlio publishes starting prices and typical SMB ranges instead. These are real numbers from real projects—calibrated for small and medium businesses, not enterprise procurement. Your exact quote depends on scope, and we lock it in writing before any work begins.

Website development cost in Dubai

Professional business websites start from AED 12,000. Most SMB websites—custom design, bilingual Arabic-English support, SEO foundation, and core integrations—land between AED 12,000 and 30,000. Custom web applications such as portals, dashboards, and customer platforms start from around AED 30,000 with an MVP-first scope. What drives the price: page count and design depth, custom functionality (bookings, payments, member areas), integration count, and content migration.

E-commerce and Shopify development cost

Platform-based stores on standard themes launch for AED 5,000–15,000. Professional Shopify stores with a custom theme, UAE payment gateways (Telr, Network International, Stripe), VAT-compliant invoicing, and logistics setup start from AED 15,000; builds with ERP/POS integration or multi-vendor features range up to around AED 40,000. Catalogue size and integration depth are the main variables.

Mobile app development cost in the UAE

A focused MVP built with Flutter typically costs AED 25,000–45,000 and ships on iOS and Android from one codebase—cross-platform development typically saves 40–50% versus building two native apps. Feature depth, backend complexity, and third-party integrations move the number, not the platform logo. We recommend launching narrow and extending on real user feedback.

AI automation and chatbot cost

AI automation projects start from AED 8,000 for a single high-impact workflow; typical SMB projects with CRM or ERP integration run AED 12,000–35,000. AI chatbots follow three tiers: website FAQ and lead-capture bots from AED 8,000, WhatsApp Business API chatbots at AED 12,000–25,000, and multi-channel deployments with payments and custom AI training at AED 25,000–45,000. Every AI engagement starts with a free AI Opportunity Workshop.

Custom software, CRM, and ERP cost

Custom CRM and ERP builds start from around AED 30,000 using an MVP-first model: core workflows first, extensions in milestones as the system proves value. For teams of 15 and above, a custom build often costs less over 2–3 years than per-seat licensing on off-the-shelf platforms—we compare both paths with you during scoping.

DevOps and cloud cost

Focused engagements—CI/CD pipeline setup, cloud cost reviews, deployment automation—typically run AED 10,000–20,000. Managed infrastructure retainers start from AED 3,500 per month. Cloud migrations are scoped individually after a free assessment.

What You Get at Every Price Point

  • A fixed written proposal before any code. The free discovery call ends in a documented scope, timeline, and locked price.
  • A 90-day post-launch warranty. Defects attributable to our code are fixed at no charge.
  • Full IP ownership. Source code, designs, and documentation transfer to you on final payment—no lock-in.
  • Support that continues. Retainers from AED 3,500/month for monitoring, optimisation, and new features.
Pricing Questions Answered

Cost Questions UAE Businesses Ask Us

Straight answers with real AED figures — websites, apps, AI, e-commerce, and DevOps.

How much does a website cost in Dubai?
Professional business websites in Dubai start from AED 12,000 at Atlio, with most SMB websites landing between AED 12,000 and 30,000 depending on page count, design depth, bilingual Arabic-English requirements, and integrations like booking or CRM. Custom web applications—portals, dashboards, customer platforms—start from around AED 30,000 with an MVP-first scope. Beware of AED 500–2,000 "website offers": they are typically templates with no SEO foundation, no performance work, and no support, and most businesses end up rebuilding within a year.
How much does mobile app development cost in the UAE?
A focused MVP app built with Flutter typically costs AED 25,000–45,000 in the UAE, covering a single core user journey on both iOS and Android from one codebase. Cost scales with feature depth, backend complexity, and integration count rather than with the platform itself—cross-platform Flutter typically saves 40–50% versus building two native apps. Atlio recommends launching narrow and extending on real user feedback, which keeps the first investment contained and the roadmap evidence-based.
How much does AI automation cost in the UAE?
AI automation projects at Atlio start from AED 8,000 for a focused single-workflow build, such as automated WhatsApp lead response or document data extraction. Typical SMB projects connecting a few workflows with CRM or ERP integration land between AED 12,000 and 35,000. Ongoing monitoring and optimisation retainers start from AED 3,500 per month. Every engagement begins with a free AI Opportunity Workshop that identifies the highest-ROI workflow first.
How much does it cost to build an AI chatbot in the UAE?
Website FAQ and lead-capture chatbots start from AED 8,000. WhatsApp Business API chatbots with bilingual Arabic-English AI conversations and CRM integration typically cost AED 12,000–25,000. Multi-channel deployments with in-chat payments, booking, and custom AI training generally range from AED 25,000 to 45,000. The main cost drivers are channel count, integration depth, and knowledge-base complexity.
How much does an e-commerce or Shopify store cost in Dubai?
Platform-based stores using standard themes can be launched for AED 5,000–15,000. Professional Shopify stores with a custom theme, UAE payment gateways (Telr, Network International, Stripe), and logistics setup start from AED 15,000, with feature-rich builds including ERP/POS integration or multi-vendor capability ranging up to around AED 40,000. Catalogue size and integration depth drive the difference.
How much does custom CRM or ERP development cost in the UAE?
Custom CRM and ERP builds at Atlio follow an MVP-first model and typically start from AED 30,000 for the core workflows—contact and pipeline management for CRM, or finance and inventory modules for ERP—then extend in milestones as the system proves value. The alternative, per-seat licensing for off-the-shelf platforms, often exceeds a custom build cost within 2–3 years for teams of 15+, which is why we always compare both paths during scoping.
How much does DevOps consulting cost in Dubai?
Focused DevOps engagements—a CI/CD pipeline setup, a cloud cost review, or a deployment automation project—typically cost AED 10,000–20,000. Ongoing infrastructure management retainers start from AED 3,500 per month. Cloud migration projects are scoped individually based on workload count and downtime tolerance, with a fixed proposal after a free assessment.
Why do prices vary so much between Dubai agencies?
Three reasons. First, scope definitions differ: one agency's "website" is ten templated pages, another's includes custom design, SEO foundation, performance optimisation, and bilingual support. Second, team structures differ: freelancer marketplaces, offshore teams, and senior local engineers carry very different costs and risk profiles. Third, what happens after launch differs: support, warranties, and IP ownership are where cheap quotes get expensive. Atlio publishes starting prices, provides fixed-price proposals before any work begins, includes a 90-day post-launch warranty, and transfers full IP ownership on final payment.
Do you offer fixed pricing or hourly billing?
Both, depending on the project. Well-scoped projects get a fixed-price contract where your investment is locked from day one and overruns are our responsibility. Evolving projects can run on Time & Materials or a Dedicated Team model with full transparency. Payment is split across milestones—typically 40% on signing, 40% at mid-project sign-off, and 20% on delivery. The initial discovery call and written proposal are always free.

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